| rank | Youtuber | subscribers | video views | video count | category | started |
| 1 | Adhemz | 10,900,000 | 5,497,170,816 | 1,536 | Comedy | 2012 |
| 2 | KJ Heroes | 6,780,000 | 3,408,553,406 | 834 | Entertainment | 2022 |
| 3 | Viva La Dirt League | 6,250,000 | 3,358,155,402 | 1,866 | Gaming | 2011 |
| 4 | McCreamy | 10,600,000 | 2,505,613,010 | 901 | People & Blogs | 2016 |
| 5 | Rainbow Treehouse | 4,940,000 | 1,386,723,855 | 617 | Entertainment | 2015 |
| 6 | Christmas Songs and Carols - Love to Sing | 2,490,000 | 1,297,286,600 | 828 | Education | 2008 |
| 7 | KeithUrbanVEVO | 601,000 | 1,074,470,734 | 160 | Music | 2010 |
| 8 | Aeroga | 1,090,000 | 827,443,900 | 647 | Gaming | 2021 |
| 9 | Living Big In A Tiny House | 4,550,000 | 767,622,454 | 413 | Howto & Style | 2013 |
| 10 | Mike and Joelle | 577,000 | 736,601,874 | 583 | Comedy | 2012 |
| 11 | Fitz | 5,320,000 | 699,596,093 | 156 | Gaming | 2014 |
| 12 | The Modern Singhs | 1,620,000 | 618,817,249 | 870 | People & Blogs | 2019 |
| 13 | Scary Teacher Troll | 1,770,000 | 513,425,750 | 202 | Gaming | 2021 |
| 14 | Jameskii | 2,230,000 | 508,214,982 | 261 | Entertainment | 2014 |
| 15 | Disney Brilliant | 729,000 | 489,016,855 | 1,122 | Entertainment | 2014 |
| 16 | NZC | 1,700,000 | 485,971,778 | 2,544 | Sports | 2009 |
| 17 | Shaaanxo | 2,980,000 | 477,151,494 | 1,782 | Howto & Style | 2009 |
| 18 | LOGinHDi | 1,220,000 | 468,015,051 | 2,534 | Gaming | 2011 |
| 19 | Comics Unlocked | 339,000 | 431,979,024 | 384 | Entertainment | 2023 |
| 20 | S T A R G A Z E | 253,000 | 423,960,408 | 54 | Music | 2016 |
| 21 | iSorrowproductions | 780,000 | 419,419,511 | 825 | Gaming | 2008 |
| 22 | CanceledMMA | 199,000 | 402,847,202 | 188 | Sports | 2022 |
| 23 | Jimi Jackson | 1,290,000 | 401,463,727 | 503 | People & Blogs | 2013 |
| 24 | TheWacky | 1,370,000 | 387,002,622 | 276 | Education | 2014 |
| 25 | Shirley Setia | 3,840,000 | 385,806,109 | 172 | Music | 2012 |
| 26 | Cartoon Network New Zealand | 656,000 | 375,560,466 | 1,611 | Film & Animation | 2012 |
| 27 | DMTV | 205,000 | 355,255,407 | 343 | People & Blogs | 2019 |
| 28 | BoomBaangh | 1,200,000 | 338,270,969 | 450 | People & Blogs | 2019 |
| 29 | Liam Thompson | 2,110,000 | 333,356,041 | 205 | Entertainment | 2016 |
| 30 | All Blacks | 617,000 | 331,986,188 | 7,129 | Sports | 2006 |
| 31 | Dolan Darker | 1,100,000 | 319,136,671 | 473 | People & Blogs | 2014 |
| 32 | PolyAnime | 813,000 | 280,675,779 | 134 | People & Blogs | 2021 |
| 33 | Yang Edwin | 829,000 | 271,333,277 | 140 | Pets & Animals | 2013 |
| 34 | AirCrash Encoded | 237,000 | 264,178,036 | 306 | People & Blogs | 2021 |
| 35 | Indigo Traveller | 1,960,000 | 240,348,481 | 402 | People & Blogs | 2016 |
| 36 | MM2 Chillz | 905,000 | 236,674,607 | 731 | Gaming | 2018 |
| 37 | geoffmackley | 361,000 | 226,759,089 | 2,528 | News & Politics | 2009 |
| 38 | Unearthed Sound | 271,000 | 221,689,532 | 161 | Music | 2009 |
| 39 | GalaxyDreaming | 376,000 | 205,999,984 | 473 | Shows | 2009 |
| 40 | Sini27 | 444,000 | 205,553,801 | 462 | Gaming | 2013 |
| 41 | davidsjones | 910,000 | 192,877,500 | 730 | Entertainment | 2012 |
| 42 | How to DAD | 1,390,000 | 189,572,363 | 633 | Entertainment | 2007 |
| 43 | Angry Ram | 407,000 | 185,351,141 | 134 | Comedy | 2010 |
| 44 | Angry Sonic | 918,000 | 180,133,214 | 285 | Howto & Style | 2011 |
| 45 | Tyceno | 1,020,000 | 175,984,565 | 347 | Gaming | 2016 |
| 46 | The Benny Hill Fan Consortium | 288,000 | 174,714,277 | 341 | 2010 |
| 47 | Mamlambo Fossils | 513,000 | 168,889,473 | 263 | 2019 |
| 48 | Hello Future Me | 1,090,000 | 155,504,078 | 424 | People & Blogs | 2015 |
| 49 | 大康有话说 | 215,000 | 155,136,786 | 1,795 | News & Politics | 2019 |
| 50 | SamTheTrainFan | 169,000 | 149,150,750 | 233 | Entertainment | 2012 |
| 51 | Soda Pets | 578,000 | 148,718,937 | 819 | Film & Animation | 2012 |
| 52 | Mitre 10 New Zealand | 259,000 | 147,338,267 | 415 | Howto & Style | 2010 |
| 53 | Marty T | 474,000 | 134,700,087 | 242 | Howto & Style | 2012 |
| 54 | Newshub | 165,000 | 130,323,454 | 6,097 | Music | 2010 |
| 55 | FREESTYLEBENDER | 1,090,000 | 127,075,885 | 244 | People & Blogs | 2021 |
| 56 | New Zealand Today | 273,000 | 123,022,068 | 1,268 | Comedy | 2012 |
| 57 | Arikadou | 876,000 | 120,221,803 | 89 | Gaming | 2015 |
| 58 | Recipes by Carina | 774,000 | 117,670,156 | 189 | Howto & Style | 2013 |
| 59 | Planet Fun | 10,900 | 113,739,131 | 849 | Entertainment | 2011 |
| 60 | Air New Zealand | 97,400 | 112,917,421 | 518 | Travel & Events | 2006 |
| 61 | 낚가테레비 | 36,700 | 112,201,818 | 595 | Howto & Style | 2016 |
| 62 | 886Beatz | 248,000 | 110,281,645 | 3 | Music | 2011 |
| 63 | Twothless | 133,000 | 109,322,167 | 5,486 | Gaming | 2014 |
| 64 | kimbramusic | 333,000 | 109,157,429 | 132 | Music | 2010 |
| 65 | BNE TV | 248,000 | 105,601,311 | 5,519 | News & Politics | 2016 |
| 66 | PeterMc Gaming | 525,000 | 105,280,669 | 811 | Gaming | 2014 |
| 67 | xjet | 192,000 | 104,569,672 | 1,666 | Sports | 2006 |
| 68 | BayLeaf | 145,000 | 98,734,233 | 8 | 2013 |
| 69 | Les Mills | 944,000 | 96,320,704 | 281 | Howto & Style | 2008 |
| 70 | Syco TM | 257,000 | 89,593,182 | 368 | Music | 2013 |
| 71 | Scott Brown Carpentry | 370,000 | 86,263,014 | 458 | Howto & Style | 2014 |
| 72 | Matty Love Gaming | 152,000 | 84,988,665 | 1,027 | Gaming | 2021 |
| 73 | Air Run | 179,000 | 84,307,646 | 301 | Entertainment | 2013 |
| 74 | JontyMaster | 83,300 | 82,353,852 | 2,217 | Entertainment | 2015 |
| 75 | Unearthed Mosh | 61,600 | 81,738,603 | 51 | Music | 2008 |
| 76 | Josh Revell | 391,000 | 80,945,109 | 196 | Sports | 2011 |
| 77 | AfroNinja360 | 454,000 | 80,425,572 | 67 | Entertainment | 2009 |
| 78 | Shaaanxo Vlogs | 529,000 | 80,091,673 | 842 | People & Blogs | 2011 |
| 79 | Caito Potatoe | 522,000 | 78,822,853 | 453 | Howto & Style | 2012 |
| 80 | Scooter Brad | 366,000 | 77,895,060 | 1,003 | Sports | 2009 |
| 81 | Attitude | 220,000 | 76,598,847 | 1,603 | Entertainment | 2007 |
| 82 | Massey University | 157,000 | 76,361,143 | 1,274 | Education | 2007 |
| 83 | I'm Gibbster | 776,688 | 74,492,644 | 355 | People & Blogs | 2014 |
| 84 | КИНО САЛОН | 418,228 | 73,780,641 | 85 | People & Blogs | 2013 |
| 85 | Dolan Dark | 1,590,000 | 71,880,075 | 62 | Comedy | 2011 |
| 86 | ReasoningBEHIND | 598,000 | 71,117,095 | 105 | Entertainment | 2017 |
| 87 | Cinematic Captures | 283,000 | 69,759,185 | 291 | Gaming | 2016 |
| 88 | PentaMagic | 307,000 | 69,318,096 | 74 | Gaming | 2013 |
| 89 | taeins | 81,820 | 66,592,387 | 350 | Music | 2016 |
| 90 | Fact Central | 153,000 | 64,723,600 | 416 | Education | 2014 |
| 91 | Nela Zisser | 411,000 | 63,960,385 | 408 | Entertainment | 2014 |
| 92 | Quin69 | 186,000 | 62,403,708 | 619 | Gaming | 2007 |
| 93 | Levi Niha | 396,000 | 62,118,944 | 273 | Music | 2012 |
| 94 | Royal Family WorldWide | 171,000 | 60,517,974 | 132 | People & Blogs | 2020 |
| 95 | GamerLists | 112,000 | 60,498,429 | 58 | Education | 2014 |
| 96 | RODALCO2007 | 78,600 | 57,076,541 | 1,915 | Science & Technology | 2007 |
| 97 | Louis Vuitton 37th America's Cup Barcelona | 185,000 | 56,988,323 | 1,345 | Sports | 2018 |
| 98 | Pigville | 125,000 | 56,478,075 | 186 | Comedy | 2006 |
| 99 | VICTOR J SEFO | 111,000 | 56,060,692 | 46 | Music | 2015 |
| 100 | NZfarmer | 80,600 | 55,636,734 | 104 | Entertainment | 2011 |